Kaja produces K-beauty for everyone, all skin types and skin tones. Their playful products provide different perspectives so that consumers can make makeup easy and fun.
Kaja approached us seeking to improve their website conversion rates. After conducting a thorough audit and implementing detailed data tracking, we identified several key opportunities for optimization. From there, we developed a series of hypotheses aimed at enhancing user experience and boosting conversions. These were systematically tested and refined within the website to ensure impactful, data-driven results.
Kaja came to us looking to provide a lift in their website conversions. After in-depth auditing & tracking of data, we developed a series of hypothesis and began testing within the website.
We ran a test to optimize their collection page and saw a 90.53% lift in CVR from 3.20-6.09%. We also saw the AOV lift by +110.3%. This led to a large increase in revenue.
© 2023 Arvo Digital 78 W Center Street Suite 2A Provo, UT 84601
© 2023 Arvo Digital 78 W Center Street Suite 2A Provo, UT 84601
